Working For Kia Is More Like Summer Camp
Workers at Kia are sure living the life. At the South Korean assembly line, employees have a hospital, living quarters for singles, and three soccer fields on premises. Who says workers need to be unfulfilled?
Specifically, the company provides lunch break soccer matches on three artificial-turf fields, dormitory lodging for unmarried employees, a company hospital and fire station near the factory entrance. This from a facility that only a decade ago wasn’t sure if it would stay in business.
The plant in Hwasung is running at full capacity, pumping out 547,000 vehicles to meet global demands.
We had to get back to the basics,” says Tae-Hyun “Thomas” Oh, chief operating officer, at Kia headquarters. “We worked hard in pursuing product quality. We knew we couldn’t sell our cars without it.” The plans included designing sleek models for the “young at heart,” spending more on youthful ads.
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