Super Bowl is a time for food, beer, and big sweaty guys jumping on top of one another…and that’s just happening in your living room! It’s also a time for million-dollar commercials. It’s reported 30 seconds during “The Big Game” will cost One-MILLION-dollars! Muahahahahhaa! Kia must have dropped $2M on this 60 second spot for the 2010 Kia Sorento, featuring some favorite childhood memories, including a classic toy robot and Sock Monkey!